TYPE: Individual Project / Proposal
INTRO: This proposal project focuses on one social phenomenon in China nowadays: the conflict between the rich second generation (r2g) and their counter part: Diaosi (usually refers to a group of males who have low income, not well educated and can't afford their own houses, with no girlfriends, etc.)
explains the terms for the two classes based on research
examines the conflicts and how they have formed and shifted during time.
maps out the concept to a specific venue - a shopping mall in Beijing, China
people engage in the social phenomenon reflected in the environment.
DEVELOP / CONTENT
What is Diaosi?
What is R2G?
DIAGRAM / DYNAMICS
How does Diaosi shift in meanings over time?
RELATE / FRAMEWORKS
How to relate Diaosi class and R2G class?
MAP / SITE.SYSTEM
Site Choice: longest escalator in Asia: Joy City, Beijing, China.
DESIGN / TOOL.SCENARIO
Elevation and Interaction
PLAN / EXPERIENCE1
Shoppers' experience when getting on the escalator: they experience 1 change of status (from diaosi class to R2G class) 2 interaction of eyesights (people on the escalator and not on the escalator see each other dynamically) 3 the banner in the shopping center indicates the development of internet (which spreads the conflict widely)
PLAN / EXPERIENCE2
experience 4: When people enter the escalator, others not on the escalator can see their faces and upper body. With rising to the top, people can only see their lower body or feet. In that sense, people can't recognize who enter the power zone eventually. (indicates the money and power gray zone in China)
PLAN / EXPERIENCE3
Experience 5: When the shoppers reach the top (the end of the escalator), they will be facing a giant convex mirror that enlarges their body, and once they pass the ending point, they suddenly lose their image at all.